This book shows you how to build an engineering practice from zero without a business degree, a mentor, or advice that actually applies to licensed professionals. It took me from a salaried engineer whose boss said no to a career opportunity in a Wyoming dirt field… to owning my time, my decisions, and a $2M+ firm that does not depend on me showing up every day.
Chapter 1 is where it all started. A dirt field in Wyoming, a boss who said no, and a resignation letter sent the next morning.
“Mike has distilled the essential elements required to build a successful engineering practice. Not a “this is how we’ve always done it” approach. Rather, Mike lets us in on mistakes and triumphs along his journey of building a cutting edge $1M practice from the ground up. A must read for any professional entrepreneur who wants to be relevant in today’s market.”.
“As a PE and one of three partners running a small engineering firm, this book speaks directly to the realities of building a practice in its most critical stages. Zero to a Million clearly lays out common pitfalls, hard-earned lessons, and practical ideas that can propel a business beyond survival to true sustainability and success. A must-read for anyone pursuing the freedom of their own practice.”
“Having known the author for some years, I found this book to be a remarkably honest reflection of his journey. It brings so much clarity to the methods behind Modern Engineering Solutions success.
More importantly, it highlights the professional conduct and integrity I have seen him practice firsthand.
Truly inspirational, I highly recommend it!”
Chapter 1) The Journey Begins: The story of leaving corporate engineering, the struggle to find relevant guidance, and why traditional business advice doesn’t work for professional service providers where you are the product.
Chapter 2) Are You Ready? When to Branch Out: Assessment framework for determining if now is the right time to start your practice, signs of readiness (and warning signs you’re not), and what must be in place before making the leap.
Chapter 3) The No-Shit Fundamentals: Personal systems and foundations that keep you operating at peak performance, your body and mind are the infrastructure supporting your entire business.
Chapter 4) Building Your Foundation, Business Knowledge: Essential financial literacy, accounting basics, key metrics, and business fundamentals you need to avoid expensive mistakes that sink most new practices.
Chapter 5) Finding Your Focus, ICP & Niching Down: How to identify your ideal client profiles and why specialization is the fastest path to premium pricing and sustainable growth in professional services.
Chapter 6) Getting Started, First Revenue & Clients: Practical strategies for landing your first projects, building initial credibility, and generating revenue before you have an extensive portfolio.
Chapter 7) Systems & Processes, Working On vs. Working In: The five essential systems every practice needs (bookkeeping, file storage, collaboration, CRM, phone), when to implement them, and how to avoid building custom solutions that waste time.
Chapter 8) AI and Modern Tools: How to leverage AI to transform report writing, proposal generation, and deliverable production, completing in hours what used to take days while maintaining engineering judgment and quality.
Chapter 9) Protecting Your Time, The Zone vs. The Chaos: The critical difference between proactive and reactive work, how to protect focused engineering time, and systems for managing the two types of work that define your practice.
Chapter 10) The Two Critical First Hires: Why the executive assistant and technician roles matter most, which to hire first based on your situation, and how to structure these positions for maximum impact with creative global workforce strategies.
Stop trading your expertise for a paycheck. Start building a practice that gives you ownership of your time, your decisions, and your future.
eBook $9.99 | Paperback $11.99 (FREE DELIVERY)
Available at
Modern Engineering Solutions
966 Dogwood Dr, Golden, CO 80401 | 805 Glendevon Dr, McKinney, TX 75071
Questions? Reach out directly. Mike@mod-eng.com
Disclaimer
Michael Groselle’s results are not typical and are not a guarantee of your success. Michael is a licensed professional engineer with over a decade of experience in civil engineering and practice ownership, and your results will vary depending on your education, effort, application, experience, market, and background. The strategies and frameworks described in Engineer Your Freedom are based on Michael’s personal experience building Modern Engineering Solutions and may not apply equally to every practice or professional services business. We cannot guarantee that you will generate revenue, land clients, or build a successful practice if you apply the principles in this book. Specific numbers, timelines, and outcomes mentioned are shared for informational purposes only and reflect Michael’s individual experience.
The content on this page and the materials in Engineer Your Freedom are the property of Michael Groselle and Modern Engineering Solutions. Any reproduction, distribution, or use of the written content, frameworks, or ideas expressed herein without express written permission is prohibited.